Browsing Escuela de Postgrado by Subject "Marketing"
Now showing items 1-5 of 5
-
Efecto de la pandemia COVID 19 en las actividades de promoción comercial de las empresas exportadoras de la macro región Oriente periodo 2020
(Universidad Nacional de la Amazonía PeruanaPE, 2022)The COVID 19 pandemic caused the commercial promotion activities of the Eastern Macro Region to be carried out virtually during the year 2020. This doctoral thesis executes a study to determine the effect of the COVID 19 ... -
Estrategias de promoción y su relación con el posicionamiento de marca de las empresas turísticas de la ciudad de Iquitos, 2019
(Universidad Nacional de la Amazonía PeruanaPE, 2020)In the present investigation called: 'Strategies of promotion and its relation with the positioning of brand of the tourist companies of the city of Iquitos, year 2019', has as purpose to determine the relation between the ... -
Experiencia física del servicio y su relación con el posicionamiento y manejo de fauna en el Complejo Turístico de Quistococha en Iquitos, año 2019
(Universidad Nacional de la Amazonía PeruanaPE, 2021)The objective of this research was to determine the relationship between the physical experiences of the service with the positioning and management of fauna in the Quistococha Tourist Complex in Iquitos year 2019, the ... -
Influencia del marketing en la publicidad de comunicación de los servicios educativos universitarios de la UNAP, Iquitos-2019
(Universidad Nacional de la Amazonía PeruanaPE, 2022)The thesis determined as the main objective to identify the influence of marketing in the communication advertising of the university educational services of UNAP, Iquitos-2019, in addition, I opted for the type of applied ... -
Marketing digital para el posicionamiento para los centros educativos particulares en la ciudad de Iquitos 2021
(Universidad Nacional de la Amazonía PeruanaPE, 2023)his research work is entitled "Digital Marketing for the positioning of private educational centers in the city of Iquitos, 2021". The general problem is: ¿What is the relationship between digital marketing and positioning ...